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How we helped one of the large-scale textbook corporations rebuild their web portal to a scalable Cloud-based e-Commerce marketplace platform
Texas Book Company was started in 1975, and it is one of the leaders in academic and retail businesses in the USA. It has various divisions, including Retail, Military, OnCourse, which provides customized books and course material management on-campus and online. Its OnCourse platform is an academic online marketplace that offers books in all categories. TBC ensures education for everyone with a proven track record and decades of experience in the educational arena.
Marketplace research conveys that after 2019, every student buys ten academic books per year, and books belong to the top four categories in the e-commerce marketplace. TBC wanted to scale up its business to reach out to many more colleges, make their work quicker and easier, and alleviate the cumbersome processes. They wanted to consolidate all the web-based platforms, eliminating the need to create and maintain a database for every college and reducing the operational costs that went into the process. They wanted to upgrade to a technology that enabled them easier development of websites for every college with efficient and powerful tech concepts & tools .
With an understanding that upgrading to the right technology will give them an edge in the marketplace, TBC chose Eleviant as its technology partner to make OnCourse a sophisticated e-commerce marketplace platform. Eleviant developed a technical application framework that allowed enhancements in the customer-facing web-based platform. They implemented a completely managed cloud-based SaaS solution for TBC using AWS.
The multi-tenant solution was highly scalable and included an integrated inventory management system, content management system, e-commerce storefront, accounting, payment management, sales, and reporting modules. The SaaS-based solution helped TBC scale its business and efficiently manage the OnCourse platform. They were able to oversee and manage the websites more efficiently with the platform, instead of running the entire process manually, for every college.
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