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Creative Chatbot Ideas to Advance Your Online Business in 2023
Productivity is one of the major goals that many businesses strive to achieve. Running your own business requires you to share your attention in a million different places at once. That’s why you hire employees—to delegate many of the necessary tasks to keep the business going and to give you peace of mind.
But it can take time to hire the right people. Sometimes you may be strapped for cash, trying to do more with less. Other times they might need to be a better culture fit for your business brand. So, look at technological solutions to automate the heavy workload at an affordable price.
Chatbots are one such solution that has the potential to automate interactive conversations with your customers. 80% of people have interacted with a chatbot at some point. You may know chatbots for their presence on company websites to engage visitors and answer their queries. Or perhaps you’ve interacted with one during a customer service session.
Chatbots are versatile in their usage, and today we’ll explore some creative ideas to advance your online business in 2023.
Creative ways to use Chatbots in 2023
Here are a few ways you can pick up to use chatbot and deliver better customer experience in 2023.
More Human like Chatbots
According to Global Market Insights, “the overall market size for chatbots globally would be more than $1.3 billion by 2024.” As a result, the chatbot industry will undoubtedly become the driving force of commercial communications.
The most effective method for making chatbots more human has been to train them on an enormous corpus of data, just as people learn language by listening to and reading a lot of information. The success of this strategy is highlighted by a recent development, OpenAI’s ChatGPT- the generative language model. Furthermore, Chatbots will continue to act more like humans with the rapid development of Natural language processing (NLP) and Machine Learning (ML) capabilities. It will be able to employ sentiment analysis and predictive analytics to interpret conversations and query intent. According to Gartner, chatbots will be the primary customer support channel for around 25% of organizations by 2027.
Psychological/Sentiment Analytical Chatbots
Chatbots may collect, standardize, and aggregate customer feedback data to further study all customer information. Chatbots are capable of reading through the entire customer interactions and use sentiment analysis to determine the tonality of the consumers – whether they are happy or angry. In addition, it is possible for chatbots to expand AI/ML capabilities to tailor their responses to the emotions of their customers. Their ability to get trained and develop these customer analytical skills will grow multifold.
The next big thing is voice!
Users are already starting their days with “Hey Siri, what’s on my calendar today?”. With voice, 68% of consumers say that it allows for multitasking and accomplishing tasks hands-free. It is a rapidly growing trend in conversational banking. It’s all about providing your users with a smooth experience with your company, which voice-driven chatbots may help you with. In 2023 the conversational bot trend will continue to rise, using AI and can assist text and voice.
Customer Experience (CX) Driven Chatbots
AI chatbots redefine how organizations communicate with their clients. Businesses can automate various business processes such as lead generation, onboarding, FAQs, and customer feedback collection by selecting the finest AI chatbot platform that studies customer behavior and lead cycle to provide the best customer experience. A delighted customer generates 14 times more revenue. Losing customers is expensive, after all.
During peak hours, chatbots can quickly be scaled to engage customers and provide a better customer experience with its 24/7 availability. The multilingual capability of chatbots is a game changer for business who serve customers from different locations, ethnicity, and languages.
Payment- Automated Chatbots
Chatbots are revolutionizing not only the way businesses communicate with customers but also how they make payments. According to a HubSpot survey, 47% of consumers are open to using a chatbot to purchase items and services from firms utilizing a chatbot.
Businesses will utilize chatbots to automate simple payments and allow users to pay directly through live chat or Facebook Messenger apps. These bots’ features include answering questions about account balances and assisting users in setting up payment alerts and notifications. The immediate process pleases the customer and increases customer satisfaction.
Social Media Chatbots
Social networking is no longer merely about making new acquaintances. It has evolved throughout time to be used for expressing thoughts, ordering products and services, providing reviews, and even contacting businesses. As a result, businesses must deploy chatbots to facilitate customer interaction on these platforms. Over 100,000 Facebook bots are currently operating on the Facebook Messenger platform. It’s an interesting way to reach your customers wherever they are spending most of their time.
Chatbots provide exceptional ROI by automating various functions done by multiple departments streamlining the internal processes for small & mid-size firms. There are numerous use cases for AI chatbots, with each application aiming to improve user experience and efficiency.
Here are some examples of how a chatbot might be applied across different functions within your organization:
Human Resource: Chatbots can answer basic HR-related questions asked by the employees, and help HR teams automate transactional HR activities.
Employee Onboarding: Chatbots can help recruitment, from application screening to ask qualifying questions and recording the responses. It also aids in onboarding new employees seamlessly.
Internal Help Desk: A chatbot can handle routine inquiries while IT service desk professionals concentrate on more complicated issues. The bot learns the answers to frequently asked questions and improves response speed.
Chatbots are becoming more common in various business operations and consumer applications. Going forward, automation will strengthen its roots, enhance its capabilities and unravel multifold opportunities for businesses. Chatbot architecture and design will progress to the point where interactive AI will be the norm for customer service. Many major technological businesses are developing intelligent chatbots and improving machine learning capabilities.
Furthermore, you can create a chatbot without any coding skills. Implementing chatbot trends accordingly will have a considerable impact not only on the customer experience but also on the complete customer journey.
Talk to our chatbot experts, build a smart bot for your company, and improve your customer service.
Editor’s Note: This post was originally published on January 21, 2021 and has been completely revamped and updated for accuracy and comprehensiveness.